In 1923 George Claude and his French company Claude Neon introduced neon gas signs to the United States, by selling two to a Packard car dealership in Los Angeles. Earle C. Anthony purchased the two signs reading “Packard” for $2,500.00 Neon lighting quickly became a popular fixture in outdoor advertising. Visible even in daylight, people would stop and stare at the neon signs dubbed “liquid fire.”
Heather Weseloh started with Morry’s in 2005. She manages the shop, processes the neon, works with customers and assists Tina in the office management. Heather is the only third generation neon technician I know in existence. A true asset.
Neon is a handmade “light bulb” and not all neon is created equal! We use the highest quality glass and nickel-flex electrodes with Dumet alloy inner leads, heavy-gauge solid-nickel corrosion-proof 7 stranded exterior leads and ceramic collars, the best we can buy, because except for heat cracking, most neon failures are electrode failures. Morry’s Neon uses Eurocom neon components. This state-of-the-art equipment and components allow us to achieve the highest level of visual aesthetics with the utmost technical quality. Some of Morry’s signs have been in place 50 years. One of our oldest signs is in the Lakewood Historical Society Center. Our technicians carefully charge each neon tube for optimum brilliance using the most sophisticated of neon pumping systems because the third most frequent cause of neon failure is improper pumping. Even though all neon dims in cold weather, neon manufactured by Morry’s Neon will dim less because we use gases specially formulated for cold weather, which are unaffected by hot weather.
The most common cause of neon failure is heat crackling. This is caused by improper installation (too much or too little neon footage for the size [secondary voltage] transformer used), or by the effects of high voltage on the shorter neon pieces. It is critically important to the long-life of both the neon and the power transformers that each transformer has the proper resistance in neon (loading) for secondary voltage.
Our neon technicians, process and, “burn in” each neon tube for twenty-four hours to stabilize the neon, then meters the neon to be connected to each transformer for both voltage and amperage draw to insure a proper load, because even identical neon letters will have different resistance. Most competitors neither meter nor “burn in” their neon. Well-made and properly installed neon should average a twenty-year lifetime (40,000 hours of use). Aside from their eye-catching appearance, which make neon lights an attractive choice for business signs and building decoration, neon tubes have also proven to be very sturdy and weather-resistant.
Artist, architects and interior designers are beginning to rediscover neon’s exciting possibilities. One day, city planners will recognize that the bleakness of City Centers is due, in part, to the absence of this colorful element.
Our challenge is to give you a brighter sign, which attracts more customers, without increasing your sign, energy, or maintenance costs.